
- Book Lover 📚
- 17-DAY STREAK
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Watch the short video below to learn the basics.
You'll be an Earth Month Ecochallenge 2025: Conservation expert in no time!
"I’m excited to learn new sustainable habits and change my impact on climate in a good way!"
Join the JCG Townhall on April 9th to learn more about our Sustainability program and updated vision.
Attend the FABSCRAP webinar on April 17th at 12pm, to learn more about fabric samples and textile waste from our Home Office are given a new life through recycling and repurposing.
Attend the Beyond the Seams: Cultivating Sustainability & Belonging in Regenerative Agriculture Lunch and Learn on April 22nd at 12:00 PM to learn about the connection between sustainability, equity, and the future of regenerative farming. You can attend virtually or in person at our Home Offices!
Participate in Car-Free Earth Day on April 26th by opting to bike, walk or run instead of using a car! For our New-York based associates, don’t forget about our free Citi Bike membership through JCG Benefits.
Attend the Sunset Park Recycling Field Trip on April 30th at 1:00 PM to experience the facility’s state-of-the-art sorting process and learn how 1,000 tons of New York City’s recycling is processed every day.
Log onto Workday or Zipline to complete JCG’s Sustainability 101 Training and learn more about J.Crew Group’s public goals and sustainability programs. If you already completed the training, check off this action to get points!
Did you know, that on average our kitchen uses about 1,000 disposable cups a week? Bring your own mug into the office and help us combat waste!
Rainwater collection reduces water waste and supports gardens. I will install a rain barrel or collect rainwater to use for 1 outdoor tasks, such as watering plants or cleaning.
Working together to clean up public spaces helps the environment and builds community. I will participate in 1 community cleanup efforts in my neighborhood or local area.
Landscaping with native plants, gardening, and having plants inside can have benefits for nature and our health. I will plant or adopt a new plant or grow one from seeds and post a photo of it to the feed.
Local events such as farmers' markets, festivals, or community meetings like town halls are great ways to feel part of a community. I will attend 1 community events to connect with others and learn more about my area.
Supporting local businesses helps keep communities vibrant and resilient. I will choose to shop at 10 local businesses or restaurants, with a focus on businesses owned by people of color, local farmers, or community members.
Being a responsible tourist means not disturbing wildlife and choosing eco-friendly tour operators and destinations that prioritize wildlife conservation and respect animal welfare. I will spend 10 minutes researching ways to travel responsibly to ensure my adventures support, rather than harm, wildlife and their habitats.
After learning about the Principles of Leave No Trace, I will take at least one action to minimize my impact on the outdoors while enjoying nature. I will post what I tried to the feed to encourage others to do the same!
Pollinators need a little help from their friends like us! I will take 1 steps to protect pollinators, such as planting a pollinator-friendly plant, installing a pollinator hotel, or by leaving leaf litter for pollinators to call home.
Each of us has a water footprint, directly linked to our daily activities as well as the water required in the production of things we use each day. Understanding our water use is important for a healthy planet. I will calculate my water footprint and look for a few ways I can reduce consumption or waste, then share what I learned on the feed.
Belonging to a group can help build friendships and a sense of purpose. I will explore online or in-person groups or clubs that share my interests or goals and join a group to connect with others.
I will explore alternatives to using a car — such as walking, biking, carpooling, micro-mobility options, or public transit to reduce my carbon footprint. I will use alternative transit 3 miles per day.
Extreme weather events like hurricanes, wildfires, and floods can disrupt lives and upend our communities. I will take proactive steps to prepare for extreme weather by safeguarding my home and creating or updating an emergency plan and kit with essential supplies, evacuation routes, and contact information.
Discovering what’s nearby fosters a deeper connection to my community. I will explore 1 new places in my area, such as parks, historical sites, or local businesses.
Daily movement supports our physical and mental health. I will spend 10 minutes each day exercising in a way that feels good to me, such as walking, running, stretching, or dancing.
Swapping and sharing resources reduces waste and builds community bonds. I will participate in 10 swaps or sharing activities, like borrowing items, attending or hosting a swap meet, or giving away items I no longer need to support a sharing economy with friends, family, colleagues or neighbors.
Knowledge of local resources helps communities thrive. I will learn about local resources, especially mutual aid groups, and share them with others on social media, in conversations, or in other ways that help spread the word.
Sites of cultural and spiritual significance hold deep meaning for many communities, particularly Indigenous peoples. I will learn about or visit a site near me that is significant to the history, culture, or environment of the area. I will approach my visit with respect by researching its importance and guidelines beforehand, reflecting on how we can preserve these spaces for future generations.
There are many amazing projects supporting wildlife and their habitats. I will choose a project or organization to support that helps species and habitats I care about and make a donation.
Reflection, encouragement, and relationship building are all important aspects of getting a new habit to stick.
Share thoughts, encourage others, and reinforce positive new habits on the Feed.
To get started, share “your why.” Why did you join the challenge and choose the actions you did?